Publisher: Prentice Hall
　　Copyright: 2007
　　Format: Kit/Package/ShrinkWrap; 672 pp

　　Keown is the only Personal Finance text that builds on 15 Principles to help students develop an intuitive understanding of the process of financial planning so they can use the resources learned in this course to be better financial planners.
This text is written directly to the student. It teaches students how to manage their personal finances. It concentrates on the fundamentals and underlying principles of personal finance, rather than focusing on equations and specific tools which are more easily forgotten.
New To This Edition

　　Does your current text have adequate coverage of credit scoring?

　　Complete coverage of credit scoring. The importance of your credit score cannot be overstated. There is a major section on credit scoring in Chapter 6, which includes sections on:

　　Determining Creditworthiness — Credit Scoring;

　　Why Having a Good Credit Score (FICO Score) is Important;

　　How Your Credit Score is Computed;
　　What’s in Your Credit Report;
　　The Five Factors that Determine Your Credit Score;
　　Information Not Considered When Calculating Your FICO Score;
　　Managing Your Credit Score, and;
　　The Fair and Accurate Credit Transactions Act (FACT Act).

　　How do you prepare your students to make informed financial decisions at ley points of their lives?

　　An extensive discussion of 10 “Financial Life Events.” This discussion in Chapter 18 serves to tie together the concepts and tools in the book — it is a section that would be fun to teach and also be of value to all students regardless of their age. It is also something no one else has. In the course of your lifetime you will experience many events that will change your goals, affect your financial resources, and create new financial obligations or opportunities for you. While there is an almost unlimited number of these type of life events, Keown discuses on 10 of the most common, and with each one we present a comprehensive step by step discussion of how you should respond to them. These financial life events include:

　　Life Event 1: Getting Started
　　Life Event 2: Marriage.
　　Life Event 3: Buying a Home
　　Life Event 4: Having a Child.
　　Life Event 5: Inheritances, Bonuses, or Unexpected Money
　　Life Event 6: A Major Illness
　　Life Event 7: Caring for an Elderly Parent.
　　Life Event 8: Retiring
　　Life Event 9: Death of a Spouse
　　Life Event 10: Divorce

　　Arthur J. Keown
　　Virginia Polytechnic Instit. and State University

PART 1: Financial Planning
1.The Financial Planning Process
2.Measuring Your Financial Health and Making a Plan
3.Understanding the Time Value of Money
4.Tax Planning and Strategies

PART2: Managing Your Money
5. Cash or Liquid Asset Management
6. Using Credit Cards: The Role of Open Credit
7.Using Consumer Loans: The Role of Planned Borrowing
8.The Home and Automobile Decision

PART 3: Protecting Yourself with Insurance
9. Life and Health Insurance
10. Property and Liability Insurance

PART 4: Managing your Investments
11. Investment Basics
12. Securities Markets
13. Investing in Stocks
14. Investing in Bonds and Other Alternatives
15. Mutual Funds: An Easy Way to Diversify

PART 5: Life Cycle Issues
16. Retirement Planning
17. Estate Planning: Saving Your Heirs Money and Headaches
18. Fitting the Pieces Together