Hotel Sales and Operations pdf epub mobi txt 電子書下載 2025

圖書介紹

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作者

出版者齣版社：桂魯訂閱齣版社新書快訊新功能介紹

翻譯者

出版日期齣版日期：1998/01/01

語言語言：英文

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發表於2025-01-11

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圖書描述

This comprehensive textbook offers a real world approach to hotel sales and operations. It goes beyond the theoretical information found in most other textbooks and offers real-world case studies that reinforce the theory. In addition, it includes background information on hotel operations and marketing to better prepare students to master the art of hotel sales. It introduces the concept of the sales triangle (room sales, catering sales, and outlet/ancillary sales) and illustrates the importance of each to the overall sales success of the hotel. This book outlines the important information and strategies students need to succeed in hotel sales and operations.

著者信息

Hotel Sales and Operations pdf epub mobi txt 電子書下載

圖書目錄

Chapter 1:The Foundation of Hotel Sales.
Chapter 2: Hotel Marketing Concepts.
Chapter 3: The Hospitality Sales Process.
Chapter 4: The Hotel Sales Triangle and Action Triangles.
Chapter 5: Sales Operations. Glossary. Index.