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Airline: A Strategic Management Simulation pdf epub mobi txt 電子書下載 2025

圖書介紹

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作者

出版者齣版社：華泰文化訂閱齣版社新書快訊新功能介紹

翻譯者

出版日期齣版日期：2005/03/04

語言語言：英文

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發表於2025-01-10

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圖書描述

For courses in Strategic Management, Business Policy, and Marketing Strategy.

Easy to start-up and use—even for students and instructors with no computer experience—this Windows based strategic management simulation puts student teams in the position of running a regional airline. By analyzing a company’s history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, costs, etc. Student and instructor disks are available via the web.