Meetings, Expositions, Events & Conventions: An Introduction to the Industry, 3/e (International Edition) pdf epub mobi txt 電子書 下載 2024
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作者
出版者 齣版社:桂魯 訂閱齣版社新書快訊 新功能介紹
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出版日期 齣版日期:2012/01/01
語言 語言:英文
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發表於2024-12-26
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圖書描述
For courses in Meeting, Event, Exposition and Convention Planning and Management.
The Meetings, Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. (Using the Delphi method, even the text’s topics were selected based on industry input.) Now in its third edition, this revision features over 30 new case studies, the latest statistics and a new chapter devoted to green meetings and social responsibility.
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Meetings, Expositions, Events & Conventions: An Introduction to the Industry, 3/e (International Edition) pdf epub mobi txt 電子書 下載
圖書目錄
1.Introduction to the Meetings, Expositions, Events, and Conventions Industry
2.Meeting, Exhibition, Event, And Convention Organizers and Sponsors
3.Destination Marketing Organizations (DMOs)
4.Meeting and Convention Venues
5.Exhibitions
6.Service Contractors
7.Destination Management Companies (DMC)
8.Special Events Management
9.Planning and Producing MEEC Gatherings
10.Food and Beverage
11.Legal Issues in the MEEC Industry
12.Technology and the Meeting Professional
13.Green Meetings & Social Responsibility
14.International Aspects in MEEC
15.Pulling It All Together
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Meetings, Expositions, Events & Conventions: An Introduction to the Industry, 3/e (International Edition) epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024
Meetings, Expositions, Events & Conventions: An Introduction to the Industry, 3/e (International Edition) epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024
Meetings, Expositions, Events & Conventions: An Introduction to the Industry, 3/e (International Edition) pdf epub mobi txt 電子書 下載 2024
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類似圖書 點擊查看全場最低價
Meetings, Expositions, Events & Conventions: An Introduction to the Industry, 3/e (International Edition) pdf epub mobi txt 電子書 下載