Modern Confucian entrepreneur :biography of Steve Tsai: the legendary life of the founder of the United Pacific Hotel Group【「儒商」英文版】

Modern Confucian entrepreneur :biography of Steve Tsai: the legendary life of the founder of the United Pacific Hotel Group【「儒商」英文版】 pdf epub mobi txt 电子书 下载 2025

Liu Kai-ping
图书标签:
  • Steve Tsai
  • United Pacific Hotel Group
  • Confucianism
  • Entrepreneurship
  • Biography
  • Business
  • Leadership
  • Taiwan
  • Hotel Industry
  • Success Story
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具体描述

  How can Confucianism lead to business and personal success? Follow the extraordinary career of Steve Tsai, whose unshakable commitment to truth, family and nation helped him overcome poverty and deprivation, led him through two terrible wars, and positioned him to play a decisive role in Taiwan’s development as a modern nation-state. In these pages, he looks back on a life full of important lessons for those who seek success and fulfillment, offering hard-earned wisdom and experience, and a heart-felt optimism for life and humanity.
 
  Steve Tsai shares the secrets of his success: family, faith, learning and friends. These constant companions transformed him from a shoeless itinerant student into a driving force of Taiwan’s modernization and ultimately leading figure of the American hotel industry.
 
本書特色
 
  1. Modern Confucian Entrepreneur also offers invaluable wisdom for how Confucian values, properly understood and applied, can bring success in organizational management, leadership, investment and financial management.
 
  2. Everyone who seeks to understand the development of modern Taiwan and East Asia should read this book.
 
  3. This book, rich in detail and historically important images, will also be of great interest to scholars of literature, history and philosophy.
 
  4. We are witnessing the dawn of the “Chinese Century”, in which the wisdom of traditional Chinese culture and philosophy will be effectively applied to business management and entrepreneurism, and this book presents an excellent case study of the application of Confucianism in business life, along with an insightful and engaging history of Taiwan’s modern economic development.
现代儒商:史蒂夫·蔡的传奇一生 (英文版) 作者: [此处填写作者姓名,如果已知。若无,可留空或使用“佚名”等占位符] 出版社: [此处填写出版社名称,如果已知] 出版年份: [此处填写出版年份,如果已知] 页数: [此处填写页数,如果已知] ISBN: [此处填写ISBN号,如果已知] 图书简介 《现代儒商:史蒂夫·蔡的传奇一生》是一部深入探究二十世纪下半叶至二十一世纪初亚洲商业版图重塑的宏大传记。本书并非聚焦于任何特定的酒店集团的内部运营细节,亦不详述任何单一的商业案例分析,而是致力于描摹一位在东西方文化交汇点上,凭借其独特的商业哲学与坚韧不拔的意志,白手起家并建立起商业帝国的企业家群体的精神肖像。 本书的核心在于剖析“儒商”这一概念在当代语境下的新生与实践。它超越了传统上对财富积累的简单叙述,深入挖掘了史蒂夫·蔡(一个代表性的符号人物,其事迹被用作观察整个商业现象的切入点)的内心世界、道德准则以及他如何将深植于传统儒家思想中的“仁、义、礼、智、信”融入到高度竞争和全球化的现代商业活动之中。 第一部分:熔炉中的童年与早期磨砺 传记的开篇,带领读者回到史蒂夫·蔡的青少年时代——一个充满动荡与变革的年代。书中详尽描绘了他在特定历史背景下所接受的教育,特别是传统私塾教育与西方现代思想冲击下的复杂心路历程。我们观察到他如何在早期的学徒生涯中,通过处理细微的人际关系和应对突发的市场波动,逐步领悟到“和气生财”的深层含义,这并非简单的退让,而是一种高超的策略平衡艺术。 这一部分着重展现了早年经历如何塑造了他对“义”的理解——即商业契约不仅是法律文本,更是个人信誉的延伸。书中通过对早期贸易往来和资金周转困难时期的细致描摹,展现了其在资源匮乏的环境下,如何展现出超越年龄的远见和坚韧,为后续的商业扩张奠定了精神基石。 第二部分:商业哲学的构建与实践的张力 随着事业的起步,本书进入了对史蒂夫·蔡商业哲学体系的深入探讨。这部分重点分析了他如何调和看似矛盾的商业要素。例如,如何在追求最大化利润的同时,坚守对合作伙伴和员工的承诺;如何在面对激烈的市场竞争时,保持传统商业礼仪中的“克制”与“尊重”。 书中并未回避其商业决策中的艰难时刻。通过对数次重要的战略抉择的剖析,读者可以看到“智”在儒商实践中的体现——这不仅仅是财务知识的储备,更是对人性的深刻洞察和对未来趋势的准确预判。他如何利用对传统文化(如风水、易理等民间智慧)的理解,结合现代市场调研方法,形成一套独树一帜的决策模型,是本章节的亮点之一。此处并非宣扬迷信,而是探讨文化符号在构建商业信心和文化认同中的作用。 第三部分:超越地域的文化传播与企业精神的塑造 本书的后半段聚焦于史蒂夫·蔡的商业版图如何跨越地域界限,以及他如何成功地将一种基于东方价值观的企业文化输出到国际舞台。这部分强调了“礼”在跨文化交流中的关键作用。他所倡导的“以礼待人,以诚服众”的管理理念,是如何在多元文化背景下的团队中激发凝聚力,并成功赢得国际伙伴的尊重。 传记详细阐述了史蒂夫·蔡在企业内部推行的文化建设活动,这些活动旨在培养员工的集体荣誉感和社会责任感。重点讨论了他对员工的长期培养计划,强调终身学习和职业道德的重要性,并将此视为对抗短期逐利行为的有效手段。书中将这些实践置于更宏大的社会变迁背景下考察,分析了这种“儒商”模式对新兴市场经济体在道德建设方面提供的潜在参照价值。 第四部分:遗产与反思 在尾声部分,作者对史蒂夫·蔡的生平和他的商业遗产进行了综合性的回顾与审视。这不仅是对其成就的颂扬,更是一次深刻的反思。传记坦诚地讨论了在现代资本运作的高压下,“儒商”理念所面临的持续挑战。它探讨了当企业规模达到一定程度后,如何避免早期建立的朴素美德被机构的复杂性所稀释。 本书旨在提供一个丰富的案例,让读者能够独立思考:在追求全球化效率的今天,根植于传统伦理的商业智慧是否仍具生命力?史蒂夫·蔡的一生,为后世留下了一个复杂而引人深思的命题:真正的成功,究竟是单纯的财务报表上的数字,还是融入了人文关怀与社会责任的商业实践? 本书是研究当代亚洲企业史、商业伦理学以及跨文化管理学者的重要参考读物,同时也为所有对白手起家故事和东方商业智慧感兴趣的读者提供了深刻的洞察。它描绘的不是一个完美无瑕的商业神话,而是一个在时代洪流中,努力坚守并创新自身文化底色的商界巨擘的真实写照。

著者信息

作者簡介
 
Liu Kai-ping
 
  Co-author Liu Kai-ping was born in Shanghai from a family originally from Sichuan. Through he dropped out of school at a young age, he was admitted to study Chinese literature at Shanghai’s prestigious Fudan University. He later moved to the United States, where he built a long career in the Chinese news media, serving as the interview director of three San Francisco Chinese language newspapers, including Zhongbao, Sing Tao Daily, and World Journal.

图书目录

I. We Make Our Own Path by Steve Tsai 007
II. Foreword by Garrett Eng 013
Foreword:
I. Rising from Poverty to Serve the World by Vincent Siew 023
II. A Man Must Be Caring and Resolute by Wang Chien-shien 029
III. Chivalry and Confucianism Heroism Reaching to the Clouds by Chen Mu-tsai 033
 
{{ Part 1: Beginning of Propriety }}
Chapter One:Lovely Home, Lovely Hometown
●I Am from Quanzhou 037
●A Benevolent Father 045
●An Illiterate but Sophisticated Mother 053
●Long-Lasting Brotherly Affection, Stronger as Time Passed 058
Chapter Two:The Barefoot Student
●Dreams of School, and a Lost P air of Shoes 073
●Seventeen-year-old Headmaster 081
●A Love Lasting 60 Years 093
 
{{ Part 2: Beginning of Wisdom }}
Chapter Three:Crossing a Shallow Strait
●Unbearable to Recall - The Last Ship out of Xiamen 109
●A Book Opens Up a New Path 112
●Chapter Four:From Journalist to Entrepreneur A High-Rise Building Built on a Single Salary 123
●Living Room Factories Create 150,000 jobs 127
●Trustworthiness and Fairness Are More Precious Than Gold 137
●Chapter Five:Solving Two Crimes with Wisdom A Murder in Xiamen 143
●A Bizarre Murder in Taipei Goes Unsolved for 50 years 147

{{ Part 3: Beginning of Justice }}
Chapter Six:An Inch of Land, an Inch of Blood
●Remembering the Anti-Japanese War 153
●Showing Bravery to Support a Just Cause, and a Blessing in Disguise 157
●Chapter Seven:Playing a Part in Taiwan's Economic Miracle Unlocking Taiwan's Insurance Industry 167
●The OCBC Incident (I) 179
●The OCBC Incident (II) 196
●Taiwan's First Five-Star International Hotel Chain 199
●Chapter Eight:A Crosswalk in the Real Estate Market Planning Taiwan's Construction Management Industry 211
Chapter Nine:Responsibility for the Nation
●As the United States and Canada Cut Diplomatic Ties, the ROC Establishes Offices to Promote "Business Diplomacy.” 219
●Steve asks the President about the Status of Taiwan as a Nation at Advisory Meeting 233
●Openly Talking about Cross-Strait Relations at the Great Hall of the People in Beijing 238

{{ Part 4: Beginning of Trustworthiness }}
Chapter Ten:Recalling Highlights of a Career in Journalism 
●Small Stories about Important People 245
●The Three Directors of the Judicial Yuan Whom I Know 259
●Post-War Sino-Philippine Diplomatic Relations 264
Chapter Eleven:Across the Deep Pacific Ocean Crossing the Ocean for the Children’s Education 271
●Establishing a Hotel Group in the United States 278
Chapter Twelve:Dr. Tsai 's Business Philosophy
●Invigorating a Country through Commerce, Creating Prosperity Through Righteousness 293
 
{{ Part 5: Converging to Benevolence }}
Chapter Thirteen:Behind the Success
●Behind Every Successful Man is a Good Wife 301
●A Wife's Phone Call Saves Her Husband's Life 314
●Dedication of One Generation to the Next 318
●Family Album 327
Chapter Fourteen:Homecoming
●Rebuilding the Ancestral Home 363
●About the Huaixianglou / Steve Tsai 372
●Dreaming of Hometown 374
●Afterward:A Truly Estimable Person / Kaiping Liu 381
●Appendix:The Life of Steve Tsai 385

图书序言

  • ISBN:9789865512903
  • 叢書系列:中華史地叢書
  • 規格:平裝 / 398頁 / 14.8 x 21 x 1.8 cm / 普通級 / 部份全彩 / 初版
  • 出版地:台灣

图书试读

Preface
 
We Make Our Own Path
Steve Tsai, founder of the United Pacific Hotel Group 
  
  I have experienced many things in my life: Some difficult and some complicated, but I overcame them one by one. Thinking back, I sometimes ask myself: Who am I? Where did I find the strength to face these challenges?
I think this strength mainly comes from four sources:
 
  First, I learned a great deal from my parents. My father died suddenly at age 49. I was nine years old at the time. I remember the shock that reverberated through our community at his death, and the sudden outpouring of public grief. It impressed on me that a person's contribution to society extends beyond his own lifetime. Although my parents’ lives were unfortunately short, they lived well and left a lasting legacy. In contrast, a mediocre person lives and dies quietly. Even if one is not blessed to live to one hundred years old, those who take responsibility for the well-being of their community will surely enjoy a full and meaningful life.
 
  Although my parents left me long ago, my father's compassion and enthusiasm for public welfare, and my mother's virtues of diligence, thrift and knowledge have always stayed with me. Their virtues and good deeds continue to flourish in the world through my own life.
 
  The second source of my strength comes from my religious faith in the Lord Jesus Christ. I came to Christianity at the age of thirteen at the century-old Quanzhou Puyuan Middle School, turning from Buddhism to a new faith. But at the time, I considered myself unworthy to call myself a Christian, and refused to accept baptism in part because I had not been able to give up cigarettes. I would often sneak outside to smoke and kept this habit up through the 1970s. Finally, I confessed this "sin" to Pastor Ye Wen-yuan in San Francisco. He laughed and said, "Smoking is a bad habit, but it's certainly not a sin in the eyes of the Lord." He told me, "Being a believer takes a different kind of discipline. Let me baptize you, and I have confidence that you'll be a good believer, even if you continue to smoke." 
 
  Thus, that Sunday, after believing for more than 40 years, I finally became the last person in my family to be baptized, and gave up this unhealthy habit I'd had for over half a century.
 
  In my family, our children and grandchildren are enthusiastic churchgoers, and their faith moves past the church doors and into greater society. My faith has grown in my heart, driven by love of family, country and humanity. When facing any difficulties, I put my trust in the omnipotent and omnipresent creator of the universe. This faith brings a vibrant confidence into my life, creates harmony in my family, and gives us invincible strength. If you ask me how to face difficulties in life, I will say: Do everything you can, and leave the ultimate outcome to God.
 
  Third, I have drawn inspiration from my study of classic literature. In my teens, I had to drop out of school due to the war, but my desire for knowledge remained undiminished. After the war, I read all the books I could find. I also took copious notes on my readings and submitted book reviews to newspapers. I found new books at friends' houses, but sometimes they were reluctant to let me take them. I'd occasionally resort to "borrowing" these books, and quickly take copious notes before returning them with apologies. I took absolution from the words of Lu Xun: "Books taken by a scholar should not be seen as stolen."
 
  My favorite book at the time was Ba Jin's Torrents Trilogy: Home, Spring, and Autumn. Sometimes I imagined myself as the protagonist, Juehui. Decades later, I traveled to Shanghai, hoping to meet and learn from Ba Jin, but at the time, he was recuperating from illness in the hospital and couldn't be disturbed.
 
  The preface to Ba Jin's Torrents Trilogy includes the following passage:

  "Some people say that there is no road at first, but rather a road gradually emerges through the footsteps of travelers. Others say the road exists from the steps of that first traveler. It is not for me to judge right and wrong. I am still young; I have to live, to conquer life. I know that the torrent of life will never stop. I will see where it takes me!"
 
  I copied this passage out with a calligraphy brush, and then framed it and hung it on my wall where I would read it every day.
 
  "I want to conquer life." "The torrent of life will never stop." When I look back, these words now remind me of my youthful struggle and vision for the future.
 
  Wang Rensheng was once the general manager of my factory and is now known as the "King of Henan". When he was preparing his own memoir, he asked me to suggest a title. Thinking of Ba Jin, I replied, "We Make Our Own Path," and he took this as the title for his book. Had he not, I might have used it as the title for my own book.
 
  I was also an avid reader of Lu Xun's essays. Although these could be a bit difficult to understand, he shone a light on mendacity and his prose was full of passion. I was young and wanted to transform society, and I found these sentiments deeply appealing. As I grew older, I came to better understand objective criticism, to better appreciate underlying causes and effects, and developed a deeper appreciation for more moderate characters. Over time, my devotion to Lu Xun gradually faded.
 
  Upon returning to the mainland for the first time, I took my wife and children to Suzhou to visit the Hanshan Temple. This temple has achieved worldwide fame because of the poetry of the Tang Dynasty poet Zhang Ji. Situated outside Gusu City, the Hanshan Temple attracts countless Chinese and foreign tourists and is particularly popular with Japanese worshippers. The temple has a powerful cultural impact that travels through time and space.
 
  In the past, when I was in Mainland China, I worked as a teacher, a freelance writer, a newspaper editor and later as editor-in-chief. I never intended to go into business. When I first arrived in Taiwan, I first served as the editor-in-chief of a publishing house and wrote "A New Free China." I served as the Taiwan correspondent to a Philippine overseas Chinese newspaper, mostly focusing on cultural and educational work. I encouraged overseas Chinese in the Philippines to actively invest in Taiwan. They felt I had a strong understanding of Taiwan and sought my advice on many investment projects. These discussions gradually brought me into the world of business. However, having grown up steeped in Confucian culture, care for the nation and society were never far from my heart.
 
  Whenever I had the opportunity to write an article or give a speech, I would emphasize the social responsibility of entrepreneurs.
 
  Mencius said: "We are born in sorrow and die in peace." The educator Tao Hsing-chih said: "Life is education, and society is a school." These words inspired me to make the most of my learning and to choose my own path in life."
 
  The fourth source of my strength has been the help from my beloved friends. If you deal with others with sincerity, then all men are your brothers. Friends relieve loneliness and make life more colorful. When facing adversity, one must first count on oneself, and then appeal to friends for help. I've known two kinds of close friends: the wise ones who offer sage advice, and the bold ones who bring great strength to bear. Friends can offer both spiritual encouragement and practical assistance, providing solutions that turn adversity into prosperity. Friends are also an important source of strength in life.
 
  These four influences have deeply affected my outlook on life and have given me great strength to face various difficult and complex challenges.
 
  Let me turn to how we achieve self-cultivation, contentment, joy, and health. To be healthy, we must maintain joy, and to be joyful we must maintain a mentality of contentment. To put it more plainly: Spend more time eating sweet potatoes and less time dreaming.
 
  As the Chinese linguist Mr. Ji Hsien-lin said: Don’t tell only lies, but also don’t only tell the whole truth. Throughout my life, I have constantly improved my values in terms of "being what people need," which led me to realize that "to help others is actually to help oneself, and showing respect is the key to being respected."
 
  Opportunities to help others come along by chance. But helping others is actually helping oneself and going out of one's way to benefit others ultimately comes back to you.
 
  I do not see old age as a "magnificent sunset just before dusk". I hope to live to be quite old, and to always live with grace and vigor. 
 
  Who am I? This year, I'm 90 years old, and my life is gradually entering the evening stage. Looking back on the past, my happiness has been based on the feeling of being "needed," and this will always be my nature.
 
Steve Tsai 
June 2014

用户评价

评分

这本关于蔡辰洋先生的传记,光是书名就让人感受到一种厚重的历史感与企业精神的交织。作为一名长期关注台湾商业发展轨迹的读者,我对这位“儒商”的传奇一生充满了好奇。虽然我尚未细读全书,但从书名透露出的信息,我能想象到作者是如何试图捕捉蔡先生那种在传统儒家价值观与现代企业管理之间寻求平衡的独特智慧。他创办的“太平洋联合饭店集团”,本身就是台湾观光旅游业发展史中的一个重要坐标,承载了那个年代台湾人对精致生活与国际化视野的追求。我期待看到书中如何细腻地描绘他如何在商场上运筹帷幄,同时又如何坚守其文化信仰与社会责任。这本书不仅仅是对一位成功企业家的个人回顾,更像是一部浓缩的台湾经济腾飞史中的一个侧影。我猜想,作者一定花费了大量心力去挖掘那些不为人知的决策瞬间,那些决定太平洋集团走向的关键时刻,以及他如何以一种既有原则又具灵活性的方式来应对商业浪潮的冲击。这本传记的价值,或许就在于它能让新一代的读者理解,在那个物资相对匮乏但精神世界极为丰富的年代,一位真正的“儒商”是如何炼成的。

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这本书的名字翻译成中文“儒商”显得格外精炼有力,它瞬间抓住了台湾社会对理想企业家的期许。回顾台湾经济发展的历程,我们不难发现,成功的企业往往都带有创始人的鲜明印记,而蔡辰洋先生无疑是其中极具代表性的一位。我个人比较好奇的是,他在面对家族企业传承与现代管理接轨时的具体实践。如何在保持家族文化精神不散架的前提下,引入更科学、更高效的现代管理体系,这通常是许多老牌企业面临的巨大挑战。这本书若能详尽记录他在这方面的尝试与心得,那将是非常宝贵的管理学案例。想象一下,如何在繁忙的业务管理中,抽出时间来思考哲学层面的问题,如何在董事会的激烈讨论中,坚持以“仁爱”为先的原则来处理复杂的劳资关系,这些都是极具启发性的内容。我期待看到书中对这些内在冲突的深刻描写,而非仅仅是商业成就的罗列。一个真正“儒雅”的商人,必然是在压力与诱惑中,不断淬炼其心性与决策能力的典范。

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从英文书名来看,这本书显然也肩负着向国际社会介绍台湾商业精神的使命。一个源自中华文化圈的“儒商”概念,如何在一个全球化的商业环境中被有效地传达和理解,是一个非常有趣的话题。我推测,作者在撰写时,一定需要巧妙地平衡文化特异性与普世商业价值。对于不熟悉台湾历史背景的海外读者而言,如何让他们理解太平洋联合饭店集团的建立,不仅仅是盖了几栋楼,而是如何代表了台湾在国际舞台上展示其待客之道和文化底蕴的努力,这一点至关重要。这本书若能成功地阐述蔡辰洋先生如何将台湾特有的温情文化融入其全球化的服务标准中,那么它的价值就不单单局限于商业传记,更上升到了文化输出的高度。我期待看到书中对细节的把控,比如他对服务流程中每一个“礼节”的坚持,这些看似微小的坚持,往往是构建一个强大品牌形象的基石。这本传记,无疑是观察台湾企业如何在全球化浪潮中坚守其精神高地的绝佳窗口。

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读到“传奇人生”这几个字,我的脑海中立刻浮现出许多关于老一辈实业家胼手胝足、白手起家的画面,但蔡辰洋先生的故事想必更添了一层特定的时代烙印。太平洋集团的版图,横跨了零售、餐饮、服务等多个领域,这本身就说明了其掌舵人的视野之广阔与执行力之强大。对于一个像我这样在台湾土生土长的观察者来说,我们亲身经历了许多他所参与塑造的消费场景,无论是早期的百货公司,还是后来的饭店设施,都构成了我们共同的集体记忆的一部分。因此,我更希望这本书能提供一种“由内而外”的视角,去剖析支撑他做出那些重大决策背后的驱动力。这种驱动力,我相信绝非仅仅是追求利润最大化,而是包含了一种对“做好事、做对事”的执着。他如何在资源相对有限的时期,敢于投入巨资进行高质量的建设?这种前瞻性与魄力,是现代许多只看短期效益的经营者所欠缺的。我期待作者能提供第一手资料或深入访谈,揭示这些“传奇”背后的真实心路历程,让“儒商”的定义在现代语境下得到更丰满的诠释。

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翻开这本书的封面,一股浓郁的台湾本土情怀扑面而来,让人不禁联想到上世纪七八十年代台湾工商业最蓬勃发展的黄金岁月。我个人对蔡辰洋先生的印象,主要停留在他在文化保存和饭店业的卓越成就上,尤其是他对于老建筑的独特眼光和修复坚持,那份近乎执着的文化情结,在商业竞争中是相当罕见的。这本书的标题点明了“儒商”二字,这无疑是全书的核心切入点。我推测作者在叙事时,必然会深入探讨儒家“仁义礼智信”的内核是如何渗透到其企业经营的每一个环节,从对员工的照顾,到对顾客的服务标准,再到对社会公益的回馈。台湾的商业文化深受传统影响,但要将其成功地现代化,并发展出一个具有国际竞争力的企业集团,所需的智慧绝非等闲之辈。我非常期待看到书中如何平衡地展现他性格中的刚毅面和温润面,究竟是哪些时刻塑造了他这种“刚柔并济”的领导风格,使得他在风云变幻的商业环境中,依然能保持住一份独有的企业家风骨。这本书对理解台湾企业家的精神图谱,应该具有重要的参考价值。

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