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Strategic Management: An Integrated Approach, Theory & Cases(Original) pdf epub mobi txt 电子书 下载 2024

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Strategic Management: An Integrated Approach, Theory & Cases(Original)
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著者
出版者 出版社：华泰文化 订阅出版社新书快讯 新功能介绍
翻译者
出版日期 出版日期：2016/04/01
语言 语言：英文

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发表于2024-06-29

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图书描述

This comprehensive and engaging text presents the accumulated knowledge of strategic management scholarship in a way that is very accessible to students. Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 12th edition features an increased emphasis on the changing global economy and its role in strategic management. Written by the authors the 30 cases cover small, medium, and large companies from a large range of industries and nations. Featured cases in this edition include Tesla Motors, India's Tata Group, Skullcandy, Uber, Google, and Staples. The MindTap learning solution is designed to meet the unique needs of this course area and will prepare your students to become the next generation of strategic leaders.

著者信息

作者简介

Charles W. L. Hill

　　现职：University of Washington

Melissa A. Schilling

　　现职：New York University

Gareth R. Jones

　　现职：University of Lancaster
Strategic Management: An Integrated Approach, Theory & Cases(Original) pdf epub mobi txt 电子书 下载

图书目录

PART I: INTRODUCTION TO STRATEGIC MANAGEMENT
Ch 1 Strategic Leadership: Managing the Strategy-Making Process for Competitive Advantage
Ch 2 External Analysis: The Identification of Opportunities and Threats

PART II: THE NATURE OF COMPETITIVE ADVANTAGE
Ch 3 Internal Analysis: Resources and Competitive Advantage
Ch 4 Competitive Advantage Through Functional-Level Strategies

PART III: STRATEGIES
Ch 5 Business-Level Strategy
Ch 6 Business-Level Strategy and the Industry Environment.
Ch 7 Strategy and Technology
Ch 8 Strategy in the Global Environment
Ch 9 Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing
Ch10 Corporate-Level Strategy: Related and Unrelated Diversification

PART IV: IMPLEMENTING STRATEGY
Ch11 Corporate, Governance, Social Responsibility and Ethics
Ch12 Implementing Strategy through Organization

PART V: CASES IN STRATEGIC MANAGEMENT

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Strategic Management: An Integrated Approach, Theory & Cases(Original) epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Strategic Management: An Integrated Approach, Theory & Cases(Original) epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Strategic Management: An Integrated Approach, Theory & Cases(Original) pdf epub mobi txt 电子书 下载 2024


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